Send me what the robot gave you. I’ll send back something people actually want to read.
AI is fast. It’s also wrong, bland, crooked, or just plain stupid more often than anyone admits. I use AI as a tool – then edit, punch up, cut the bullshit, and make it sound like a real person again.
How this works
1. You send the mess
Send me:
- AI-generated drafts you don’t trust.
- Facebook or marketplace listings that feel “off.”
- Emails, sales pages, or website copy that sound like a robot.
- Ideas you’d like turned into something usable.
2. I fix it, fast
- Rewrite for clarity, tone, and honesty.
- Cut the fluff, keep the punch.
- Check for obvious BS and invented “facts.”
- Return clean text you can paste and publish.
My job isn’t to worship AI. It’s to make sure you don’t ship something that makes you look clueless.
What I can do for you
Content & listings
- Product listings (coins, collectibles, etc.).
- Social media posts & promos.
- Newsletters & announcement emails.
- Simple landing pages & “about” sections.
AI cleanup & consulting
- “Can you fix what ChatGPT gave me?” – yes.
- “Is this over the line / off-brand / cringe?” – I’ll tell you.
- “Why does this sound fake?” – I’ll show you where it broke.
- Light prompt-help if you want to learn to steer AI better.
Who is Bill?
I’ve been programming for 51 years, starting in 1974 back when computers filled entire rooms, punch cards jammed at the worst possible moment, and debugging sometimes involved an actual moth.
I hold a Bachelor of Science in Psychology, specializing in Industrial Psychology — the field that deals with persuasion, communication, advertising, decision-making, and how people actually respond to messages.
I’ve been a stand-up comedian, a radio commercial writer, a musician and frontman entertainer, and a lifelong writer who knows how to talk to humans in a way that keeps them listening.
On the technical side, I speak everything from the original IBM 370 languages to Minitab, COBOL, IBM mid‑range systems, modern stacks, and everything in between. I speak computer. I speak people. And I make sure the two don’t misunderstand each other.
I also wrote the international supply‑chain import/export systems and EDI infrastructures used by more than 20 Fortune 500 companies as well as governmental agencies on three continents and one Caribbean nation, working directly with a Minister of Finance.
If you need an accounting system, I can build it. If you need freight moved faster than it’s ever moved, I can do that — and make sure you actually know where it is while it’s in transit.
That’s why I built AIvsBS. Because AI is powerful — but it’s also clueless, overconfident, and wrong in ways only someone with 51 years of combined computer logic, psychology, global logistics, and real‑world experience can spot.
And for the record: I didn’t sleep much in the 80s or 90s — except on airplanes. That’s what happens when you’re building global systems across time zones, fixing crises before breakfast, and living half your life in transit. I earned these miles.
I am the ultimate bullshit detector — for AI, for writing, for communication, for business systems, and for clarity.
Pricing (simple on purpose)
By the job
For short, focused work:
- Fix a post or listing
- Polish a short email or announcement
- Rewrite a small block of website copy
We agree on a flat number before I start. No surprise add-ons.
By the hour
For bigger, ongoing, or fuzzy projects:
- Multiple drafts and variations.
- Campaigns or sequences.
- Ongoing “send it to Bill before it goes live.”
Email me what you’re working on, I’ll tell you if it’s a 20-minute thing or a half-day thing, and you decide.
Why “AI vs BS”?
Because the tools are here to stay – the question is whether you let them make you look smarter or dumber.
AI can miscount rows in a table, invent numbers, crop off your punchline, and say it “improved” your work. My role is to stand between you and that nonsense so your name only goes on work you’re not ashamed of.
You bring the goal. I bring the bullshit detector. The AI is just the power tool in the middle.